Thursday, September 08, 2005

Brains for the Next Generation of Intelligent Child Toys

Sensory Chip Provides Brains for the Next Generation of Intelligent Toys -- Hasbro's New FURBY Is First Toys for children are more and more technolically advanced these days. Using a technology designed by Hasbro called EMOTO-TRONICS, the evolved FURBY creature displays many new personality characteristics that will make it more life-like and globally loved than ever. "Because of advances in technology, we have been able to make the new FURBY with many of the features that we had wanted to put in the original but could not because of cost," said Leif Askeland, Vice President of Engineering and Technology Development for Hasbro. "Thanks to Sensory's cutting-edge ICs and speech technologies, the new FURBY creature can actually listen to what you say and respond in a very vibrant fashion." The new FURBY creature "understands" requests to sing a favorite song, tell jokes, dance and play interactive games. It can also communicate with children and other FURBY creatures using human languages, as well as its native "Furbish," making it a uniquely multilingual product.

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